{"id":21469,"date":"2020-12-02T09:36:40","date_gmt":"2020-12-02T07:36:40","guid":{"rendered":"https:\/\/www.reliablesoft.net\/?p=21469"},"modified":"2021-06-28T17:21:16","modified_gmt":"2021-06-28T14:21:16","slug":"how-google-sees-your-website","status":"publish","type":"post","link":"https:\/\/www.reliablesoft.net\/how-google-sees-your-website\/","title":{"rendered":"How Does Google See A Site and Why You Should Care?"},"content":{"rendered":"

Google processes an average of 3 billion searches a day. To be able to provide relevant responses to all these queries, Google must continually find new websites to add to its search engine.<\/p>\n

In this guide, you\u2019ll learn how Google finds websites for its search engine and what it sees when looking over your site.<\/p>\n

Why is it important to know how Google crawls a website?<\/h2>\n

SEO is not static. It is a constantly evolving process as Google regularly makes updates to how it looks to provide searchers with the best possible results.<\/p>\n

If you want to get your pages to the top of the rankings and have them stay there, you need to know how search engines work<\/strong><\/a>.<\/p>\n

It begins with crawling, the process Google uses to find new pages around the web.<\/p>\n

When you know how Google crawls websites, you can ensure your pages are always visible to Google and ready to be used in search results.<\/p>\n

Knowing the way Google crawls websites will also help you optimize your pages for the search terms you want to rank for.<\/p>\n

How does Google find a website?<\/h2>\n

Because there isn\u2019t a single centralized database of everything on the internet, Google must continually work to find relevant pages to show in its search results.<\/p>\n

The search engine has three primary functions for finding and listing content; crawling, indexing, ranking.<\/p>\n

1. Crawling<\/h3>\n

Search engines<\/strong><\/a> like Google find websites through a process called crawling. The process begins when Google sends out software bots known as crawlers or spiders across the internet to find new content.<\/p>\n

The search crawlers start with web pages used in previous crawls. When a crawler visits a page it will look for links to other pages to add to a list of pages to crawl.<\/p>\n

To know what a page is about, Google will render the page and analyze the content and overall layout. Google uses mobile-first indexing which means that will look at the mobile version of a website first when analyzing its pages.<\/p>\n

2. Indexing<\/h3>\n

Google stores the websites it finds while crawling in their index.<\/p>\n

A web index serves as a database for information available on the internet. When a page is in Google\u2019s index, it has the chance to appear as a result to search queries.<\/p>\n

3. Ranking<\/h3>\n

Ranking is the process of determining which pages will appear in the results for different search queries.<\/p>\n

When someone conducts a search in Google, the search engine runs an algorithm to see which pages in the index are most relevant to that particular search query.<\/p>\n

It then serves these pages to the searcher in the results page, starting with the most relevant page.<\/p>\n

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