Comments on: How to Improve Your Landing Page Conversion Rate by 387%

By: Rummy

Rummy — Mon, 20 Apr 2020 06:30:25 +0000

Thanks for providing a detailed information Alex. Can you please tell me whether having blogs more than 1000 words and landing pages with more than 1000 words help in conversions?

By: Alex Chris

Alex Chris — Sun, 19 Apr 2020 10:01:02 +0000

In reply to Graham Apolony.

Hi Graham

Thanks for your comment. There is no right or wrong answer. The best way to find out what works better for your audience is to do A/B testing. Try sending traffic to a long-form landing page and compare the results with sending the same amount of traffic to a shorter page. I know that this is not always easy but it’s the only way to increase your conversion rate based on facts and not theory.

Hope this helps
Alex

By: Graham Apolony

Graham Apolony — Sat, 18 Apr 2020 22:11:51 +0000

Thanks for all the excellent information Alex.
Would you consider this page a landing page or a product page? It has a lot of information and traditionally we have been told that long form content is the way to go, but some of your points here suggest that minimal content to drive the action you want is the way to go.
Personally I find the comprehensive information more compelling than just a promising headline.