- \n
- Where to find digital marketing jobs<\/li>\n
- The skills and qualifications needed<\/li>\n
- The average salary of popular jobs for junior digital marketers<\/li>\n
- The expected career path for each job type<\/li>\n
- A comparison of the best entry-level digital marketing jobs<\/li>\n<\/ul>\n
So, if you\u2019re wondering whether digital marketing is a good career choice<\/strong><\/a> for you and want to find out how to land your first digital marketing job, get a cup of coffee, and let\u2019s enter the exciting world of digital marketing.<\/p>\n
BEST ENTRY-LEVEL DIGITAL MARKETING JOB<\/strong>
\nThe best entry-level digital marketing job to pursue in 2022 is that of a Digital Marketing Specialist. Digital marketing specialists get a higher starting salary compared to other marketing job types and the top salary once they reach senior-level positions, is higher than other jobs.<\/p>\n![\"Best](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/best-entry-level-digital-marketing-jobs.png\")
<\/a>Best Entry Level Digital Marketing Jobs (Click to Expand)<\/figcaption><\/figure>\n The above graph shows how the top digital marketing jobs compare based on the average annual salary for entry-level professionals, mid-career professionals (5 to 9 years of experience), and senior-level marketers (more than 10 years experience).<\/p>\n<\/div>\n
Top Entry Level Digital Marketing Jobs for 2022<\/h2>\n
These are the best entry-level and junior digital marketing jobs for 2022.<\/p>\n
- \n
- Entry-Level Digital Marketing Specialist<\/a><\/li>\n
- SEO Specialist<\/a><\/li>\n
- Content Marketing Specialist<\/a><\/li>\n
- Social Media Manager<\/a><\/li>\n
- PPC Specialist (SEM)<\/a><\/li>\n
- Graphics Designer<\/a><\/li>\n
- Affiliate Marketing Manager<\/a><\/li>\n<\/ul>\n
Entry Level Digital Marketing Specialist<\/h3>\n
A digital marketing specialist<\/strong><\/a> is a junior marketing professional with a diverse set of skills, responsible for the online promotion of a website using various digital marketing channels.<\/p>\n
Digital marketing specialists are usually classified into two categories:<\/p>\n
- \n
- With no experience –<\/strong> holders of a university degree related to marketing, digital media, digital marketing, and\/or a digital marketing certificate<\/strong><\/a> but no working experience.<\/li>\n
- With some experience –<\/strong> professionals with 1-4 years of experience and the necessary qualifications.<\/li>\n<\/ul>\n
Related Job Titles<\/h4>\n
Companies looking for entry level digital marketing specialists use these job titles:<\/p>\n
- \n
- Remote digital marketing specialist<\/li>\n
- Marketing specialist<\/li>\n
- Junior digital marketing specialist<\/li>\n
- Digital marketing associate<\/li>\n
- Entry level digital marketing professional<\/li>\n
- Entry level marketing associate<\/li>\n<\/ul>\n
Average Salary<\/h4>\n
The average salary of entry level digital marketing specialists is around $40K per year. This can be broken down as follows:<\/p>\n
- \n
- Entry Level (less than 1-year experience) \u2013 $40K<\/li>\n
- 1 to 4 years of experience – $49K<\/li>\n
- 5 to 9 years of experience – $71K<\/li>\n<\/ul>\n
The average salary for digital marketing managers that reach the top of the ladder is around $86K per year, which is the highest paying salary for a digital marketing job.<\/p>\n
![\"Digital](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/digital-marketing-manager-salary-1024x485.png\")
Digital Marketing Manager Salary<\/figcaption><\/figure>\n Skills Needed<\/h4>\n
To work as a digital marketing specialist, you need the following skills:<\/p>\n
- \n
- Knowledge of what is Digital marketing<\/strong><\/a> and how it works<\/li>\n
- Ability to work with PPC platforms like Google Ads, Bing Ads, and Facebook Ads<\/li>\n
- Basic HTML skills<\/li>\n
- Know how to use popular CMS like WordPress, Magento, Shopify<\/li>\n
- Ability to create and analyze Google Analytics reports<\/li>\n
- Basic SEO skills (optimizing titles, meta descriptions, working with on-page SEO)<\/li>\n
- Basic email marketing skills (sending and optimizing email campaigns)<\/li>\n
- Basic content marketing skills (research, write, edit and create content)<\/li>\n
- Basic knowledge of SEO and digital marketing tools<\/li>\n<\/ul>\n
In general, what differentiates a digital marketing specialist from other entry-level marketing professionals, is that he\/she needs to have basic skills in a number of digital marketing disciplines and not focus on just one area.<\/p>\n
The best way to equip yourself with the necessary skills is to follow a digital marketing course<\/strong><\/a>. A good course will teach you everything you need to know to secure your first digital marketing job.<\/div>\nJob Description<\/h4>\n
First-time digital marketing employees typically work as associates of experienced digital marketers and their assigned specific tasks to execute.<\/p>\n
For companies that choose to outsource some or all of their digital marketing activities, a digital marketing specialist plays the role of a liaison between the company and the digital marketing agency.<\/p>\n
To give you an idea of what employers require when hiring entry-level digital marketing professionals, look at the sample job posting below.<\/p>\n
![\"Entry-Level](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/entry-level-digital-marketing-jobs-1024x741.png\")
Entry-Level Digital Marketing Job Posting<\/figcaption><\/figure>\n Typical Career Path<\/h4>\n
The typical career path of a digital marketing specialist is the following:<\/p>\n
- \n
- Digital marketing specialist (Entry-Level) – No experience<\/li>\n
- Digital marketing specialist – 1 to 5 years of experience<\/li>\n
- Digital marketing manager<\/strong><\/a> \/ Digital marketing director – more than 5 years of experience. Salary can rise to $98K per year based on experience.<\/li>\n
- Chief Marketing Officer – The average salary goes to $170K per year.<\/li>\n<\/ul>\n
For freelancers, there is no official career path but a change in title. Typically experienced digital marketing professionals are titled Digital Marketing Experts or Digital Marketing Consultants.<\/p>\n
The difference comes to years of experience, the ability to prove their expertise through success stories, and of course a higher hourly rate for their services.<\/p>\n
The hourly rate of a digital marketing consultant<\/strong><\/a> can be as low as $30 per hour and as high as $200-$300 per hour.<\/p>\n
SEO Specialist<\/h3>\n
An SEO specialist<\/strong><\/a> is a person responsible for improving the rankings of a website in search engines.<\/p>\n
The need for SEO professionals (all levels) is on the rise and is one of the most popular job types in the digital marketing industry.<\/div>\nRelated Job Titles<\/h4>\n
In the various job portals, companies or clients looking to hire entry-level SEO specialists use the following job titles:<\/p>\n
- \n
- Junior SEO Specialist<\/li>\n
- Search Engine Optimization (SEO) Specialist<\/li>\n
- SEO marketer<\/li>\n<\/ul>\n
Average Salary<\/h4>\n
The average salary of junior SEO specialists (according to payscale<\/strong><\/a>) is around $51K per year rising to $61K for mid-career Senior SEO specialists and to $64K for SEO managers<\/strong><\/a>.<\/p>\n
![\"SEO](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/seo-professional-salary-1024x499.png\")
SEO Specialist Salary<\/figcaption><\/figure>\n For SEO freelancers, the average hourly rate for SEO\u2019s with less than two years experience is $79 per hour, rising to $140 per hour for experienced SEOs (more than 10 years).<\/p>\n
Skills Needed<\/h4>\n
To get a job and work as an SEO specialist, you need to have excellent knowledge of all SEO techniques and best practices<\/strong><\/a>.<\/p>\n
Unlike other entry-level digital marketing jobs, SEO professionals don\u2019t have the luxury to learn the skills while on the job but they need to know how to work with SEO in advance.<\/p>\n
From experience, when we hire junior SEO experts, we expect them to know how to perform various SEO tasks from start to finish without needing any special guidance.<\/p>\n
If you want to pursue an SEO career<\/strong><\/a>, you need to build the following skills:<\/p>\n
- \n
- Technical SEO skills<\/li>\n
- On-Page SEO skills<\/li>\n
- SEO Copywriting skills<\/li>\n
- Off-Page SEO skills<\/li>\n
- Analytical and reporting skills<\/li>\n
- Basic HTML skills<\/li>\n
- Good knowledge of major website CMS<\/li>\n
- Basic digital marketing skills<\/li>\n<\/ul>\nThe fastest and most efficient way to acquire the necessary SEO skills is to follow an SEO certification<\/strong><\/a> program. Good SEO courses will give you examples and step-by-step instructions on how SEO works in practice and not just in theory.<\/div>\n
In addition, becoming SEO certified is an asset for your CV and can make a difference when applying to work as a Junior SEO with no experience.<\/p>\n
Job Description<\/h4>\n
The exact tasks you may be asked to execute as an SEO professional depends on the nature of the business and the way the digital marketing department of a company is structured. But, there are some common tasks that apply to many SEO job postings.<\/p>\n
Here is a real example of a job posting looking for an entry-level SEO specialist.<\/p>\n
![\"SEO](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/seo-specialist-job-description-1024x799.png\")
SEO Specialist Job Posting<\/figcaption><\/figure>\n It pretty much summarizes the tasks you\u2019ll need to perform that include:<\/p>\n
- \n
- Monitoring and analyzing the performance of the website in the search results<\/li>\n
- SEO optimizing landing pages<\/strong><\/a> and making other SEO related changes<\/li>\n
- Performing A\/B SEO tests<\/li>\n
- Performing keyword research<\/strong><\/a> and market research<\/li>\n
- Optimizing the on-page SEO of a website<\/li>\n
- Using modern SEO practices to improve the visibility of a website<\/strong><\/a> in search engines<\/li>\n
- Make sure that the website is found on Google<\/strong><\/a> for relevant searches<\/li>\n
- Performing SEO Audits<\/strong><\/a><\/li>\n
- Working with various SEO tools<\/li>\n<\/ul>\n
Typical Career Path<\/h4>\n
The typical career path of an SEO specialist is the following:<\/p>\n
- \n
- Junior SEO Specialist <\/strong>– Just getting started with SEO, has no experience. Holder of a Bachelor\u2019s degree and SEO certification (optional).<\/li>\n
- Mid-Level SEO Specialist <\/strong>– 1 to 5 years of experience with a good understanding of SEO and experience with various SEO projects.<\/li>\n
- SEO Expert<\/strong><\/a> – Highly experienced SEO professionals with a number of success stories to share and be proud of.<\/li>\n
- SEO Manager\/SEO Director<\/strong> – the person leading the SEO department of a company. Besides excellent SEO skills, he\/she needs to have good HR and management skills.<\/li>\n
- SEO Consultant <\/strong>– High-confidence Individuals with years of experience in the industry proving SEO advice to companies and other SEO experts.<\/li>\n<\/ul>\n
Content Marketing Specialist<\/h3>\n
Another popular entry-level digital marketing job is that of a content marketing specialist<\/strong><\/a>. A content specialist is responsible for researching, writing, and editing content for the needs of a digital marketing campaign.<\/p>\n
If you want to get an entry-level marketing job and have no experience with digital marketing, then this is the job type to go after.<\/div>\nThe reason is that for a junior content marketing specialist, all is needed is good writing skills. Even if you know nothing about digital marketing or content marketing, you can still get a job if you know how to research and write good content.<\/p>\n
It should be emphasized that the responsibilities of a content marketer do not end with content writing. In order to make a career in content marketing and go after the highest-paying jobs in the field, you need other skills as well (see below for the details).<\/p>\n
Related Job Titles<\/h4>\n
Employers use different titles when looking to hire entry-level content marketing specialists, the most popular are:<\/p>\n
- \n
- Content Specialist<\/li>\n
- Junior Content Specialist<\/li>\n
- Digital Content Specialist<\/li>\n
- Web Content Specialist<\/li>\n
- Content Writer<\/li>\n
- eCommerce Writer<\/li>\n
- Content Marketing Specialist<\/li>\n
- Content Marketing Associate<\/li>\n<\/ul>\n
Average Salary<\/h4>\n
The average salary of a junior content specialist is around $35K per year. It\u2019s a low salary compared to entry-level digital marketers and SEOs but it can go up to $139K per year when you climb up the content marketing ladder.<\/p>\n
![\"Content](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/content-marketing-manager-salary-1-1024x522.png\")
Content Marketing Manager Salary<\/figcaption><\/figure>\n An alternative to getting a job as a junior content marketing specialist is to work as a freelance content writer<\/strong><\/a>. Good freelancers may get $1000 for an article and depending on how fast you can produce content and how good the content is, you can make more money than getting a formal job.<\/p>\n
As a freelancer, you can work from home<\/strong><\/a>, and as you get more clients you can even start your own online business<\/strong><\/a>.<\/p>\n
Skills Needed<\/h4>\n
The first essential skill all content marketing professionals should have is a love for writing. You\u2019ll not be able to make a career in content marketing if you hate to write.<\/p>\n
It is true that as you advance your career you may not have to write the content yourself but still if you\u2019re not the type of person that likes to read and write, content marketing is not for you.<\/p>\n
With that being said, the skills and qualifications needed for entry-level content marketers are:<\/p>\n
College degree<\/strong> – To get a job in a big agency or company you\u2019ll need to have a Bachelor\u2019s degree in marketing, journalism, communications, or other subjects related to marketing or literature.<\/p>\n
Content marketing certification<\/strong> – This is optional but highly recommended for candidates with no working experience.<\/p>\n
A certificate does not guarantee that you\u2019re an expert on content marketing but from experience, employers prefer to hire certified professionals because it shows that the candidate knows the basics and has the willingness to learn.<\/p>\n
The most efficient way to get certified is to follow a content marketing course<\/strong><\/a>.<\/div>\nResearch and writing skills – <\/strong>\u00a0You may be asked to create content on topics that you\u2019re not an expert and thus it\u2019s important to know how to do proper research and write high-quality content. Good knowledge of the English language is also a requirement.<\/p>\n
SEO copywriting skills<\/strong> – Besides writing content, you\u2019ll also need to know how to make it search engine friendly. This is known as SEO copywriting and it\u2019s a subset of SEO.<\/p>\n
Content marketing tools<\/strong> – All content marketing-related job postings require candidates to know how to use content marketing tools. The most popular is the Google keyword tool, Google Search Console<\/strong><\/a>, SEMRush, Ahrefs, and Moz,<\/p>\n
Web analysis and reporting tools <\/strong>– Knowing how to use Google Analytics and Google data studio although not required, it\u2019s an additional qualification.<\/p>\n
Job Description<\/h4>\n
An entry-level content marketing professional is expected to perform a number of tasks related to writing content.<\/p>\n
The example below shows a typical job posting application looking for a junior content marketing specialist.<\/p>\n
![\"Content](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/content-marketing-job-description-1024x609.png\")
Content Marketing Job Posting<\/figcaption><\/figure>\n As you can see besides creating compelling content and story-telling, it is required to have a good understanding of various metrics and tools (like Google Analytics) and presentation skills for collaborating with senior team members.<\/p>\n
Typical Career Path<\/h4>\n
The typical career path of a content professional is the following:<\/p>\n
- \n
- Content Specialist (entry-level)<\/strong>– responsible for creating content. Makes around $35K per year.<\/li>\n
- Content Marketer<\/strong> – creating content and running content marketing campaigns. Experienced content marketers make around $50K per year.<\/li>\n
- Content Strategist <\/strong>– responsible for creating a content marketing strategy. It can lead a team of one or more content specialists. It can make up to $95K per year.<\/li>\n
- Content Marketing Manager <\/strong>– Makes around $98K per year. It\u2019s the person responsible for all the content marketing activities of the company.<\/li>\n
- Content Marketing Director<\/strong>– Big companies have the role of a content marketing director. The salary in some cases goes up to $139K per year.<\/li>\n<\/ul>\n
Social Media Manager<\/h3>\n
A social media manager is the person responsible for managing the social media presence of a company. The social media manager works closely with the digital marketing and content marketing managers to ensure that whatever is published on social media, is aligned with the marketing goals of the company.<\/p>\n
When you get an entry-level social media job with no experience, you\u2019ll be expected to publish posts on various social networks like Facebook, Twitter, LinkedIn, Pinterest, Instagram, TikTok.<\/p>\n
As you climb up the ladder, your responsibilities will be to design social media campaigns and analyze their impact, and not necessarily create content.<\/p>\n
Related Job Titles<\/h4>\n
Companies searching to hire junior social media managers, use these job titles when posting a job:<\/p>\n
- \n
- Social Media Manager (Entry-Level)<\/li>\n
- Junior Social Media Managers<\/li>\n
- Social Media Manager Associate<\/li>\n
- Social Media Manager Assistant<\/li>\n<\/ul>\n
Average Salary<\/h4>\n
The average salary of junior social media managers is around $40K per year.<\/p>\n
![\"Social](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/social-media-manager-salary-1024x526.png\")
Social Media Marketing Manager Salary<\/figcaption><\/figure>\n In particular:<\/p>\n
- \n
- Entry-Level Social Media Manager (less than 1-year experience) – $39K per year<\/li>\n
- Early Career Social Media Manager (1-4 years of experience) – $49K per year<\/li>\n
- Social Media Managers (5-9 years of experience) – $60K per year<\/li>\n<\/ul>\n
Skills Needed<\/h4>\n
To work as a social media professional<\/strong> <\/a>you need the following skills and qualifications:<\/p>\n
- \n
- Bachelor\u2019s degree in Business, Marketing, Communications or related field<\/li>\n
- Experience with Instagram, Facebook, Snapchat, TikTok, YouTube, Twitter, Pinterest, LinkedIn, and other popular networks<\/li>\n
- Understanding how advertising works in all social media platforms, especially Facebook<\/li>\n
- Experience with social media management tools like Buffer and OnlyPult<\/li>\n
- Basic image editing skills and experience with image editing tools like Appy Pie Design, Canva, Photoshop, or related<\/li>\n
- Basic Video marketing skills<\/li>\n
- Google Analytics skills<\/li>\n
- Good content marketing skills<\/li>\n
- Basic digital marketing skills<\/strong><\/a><\/li>\n<\/ul>\n
Job Description<\/h4>\n
The job of a social media manager varies depending on the needs of a company or agency. In most cases though, companies looking to hire an entry-level social media manager want someone to update their social media pages with engaging content, respond to comments, and monitor the performance of social media campaigns using various KPIs.<\/p>\n
The job posting below is a very good example of a typical entry-level job in social media.<\/p>\n
![\"Social](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/social-media-manager-job-description-1024x677.png\")
Social Media Manager Job Description<\/figcaption><\/figure>\n Typical Career Path<\/h4>\n
Unlike other entry-level digital marketing roles, the career path of a social media manager is not clearly defined.<\/p>\n
Basically, there are two positions for social media professionals. Junior social media managers whose job is to update social media pages with content and experienced social media managers that are responsible for running social media campaigns.<\/p>\n
So, this is a good job for those who like working with social media networks but career-wise, there are other jobs (like SEO, digital marketing manager, content manager) with better career advancement opportunities and higher salaries.<\/div>\nPPC Specialist (SEM)<\/h3>\n
A PPC specialist, commonly referred to as SEM Specialist or Paid Ads Manager, is the person responsible for running paid search campaigns on Google, Bing, and other networks.<\/p>\n
Usually, employers of PPC specialists are digital marketing agencies looking for professionals to manage and optimize the PPC campaigns of their clients.<\/div>\nDuring our research, we did find a few large companies looking for experienced PPC managers<\/strong><\/a> but for entry-level positions, most job postings were from marketing agencies.<\/p>\n
Related Job Titles<\/h4>\n
Other Job names related to PPC specialists are the following:<\/p>\n
- \n
- Paid Ads Manager<\/li>\n
- Paid Marketing Manager<\/li>\n
- Paid Seach Tech<\/li>\n
- Entry-Level Paid Search (SEM) Coordinator<\/li>\n
- SEM Specialist Trainee<\/li>\n
- Digital Advertising Specialist<\/li>\n
- Junior Associate, Paid Search<\/li>\n
- Junior Online Advertising Specialist<\/li>\n<\/ul>\n
Average Salary<\/h4>\n
The average salary of an entry-level Search Engine Marketing Specialist is around $41K per year. It increases to $47K per year for mid-career professionals (5-9 years of experience) and then maximizes to $56K per year (regardless of years of experience).<\/p>\n
![\"PPC](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/ppc-specialist-salary-1024x541.png\")
PPC Specialist Salary<\/figcaption><\/figure>\n Skills Needed<\/h4>\n
The essential skills for PPC specialists are:<\/p>\n
- \n
- Very good knowledge of the different PPC platforms especially Google Ads, Bing Ads, and Facebook Ads.<\/li>\n
- Keyword research skills with the Google keyword tool and other professional tools like SEMrush, Ahrefs, etc<\/li>\n
- Google Analytics and Google Data manager skills<\/li>\n
- Google Data Studio Skills.<\/li>\n<\/ul>\nA great way to prove your competency in Google Ads is to get certified and become a Google Ads certified professional<\/a>.<\/strong><\/div>\n
Job Description<\/h4>\n
The job responsibilities of a PPC specialist are to manage and optimize PPC campaigns. The daily tasks include:<\/p>\n
- \n
- Conducting keyword research<\/li>\n
- Monitoring the performance of paid campaigns<\/li>\n
- Creating new ads \/ optimizing existing ads<\/li>\n
- Analyzing campaign performance and creating reports<\/li>\n
- Performing competitor analysis<\/li>\n<\/ul>\n
The following job posting summarizes what is needed to get an entry-level job as a PPC professional.<\/p>\n
![\"Entry](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/ppc-specialist-job-posting-1024x421.png\")
Entry Level SEM Professional Job Posting<\/figcaption><\/figure>\n Typical Career Path<\/h4>\n
The career path for paid advertising professionals is simple compared to other digital marketing professionals.<\/p>\n
When you get the job with no experience, you\u2019ll perform tasks assigned to you by senior PPC specialists until you show that you can handle campaigns on your own. At this point, you\u2019ll become a PPC manager or PPC expert and continue doing the same work for the rest of your career.<\/p>\n
Graphics Designer<\/h3>\n
Online campaigns have a continuous need for graphics whether this is a web design, ads, infographics, charts, or illustrations and they have a working relationship with a graphic designer.<\/p>\n
Big companies and agencies prefer to have their in-house graphic designs team but small businesses usually outsource this task.<\/p>\n
So, if you\u2019re a skilled graphic designer (with or without experience), there is a place for you in the digital marketing industry.<\/div>\nRelated Job Titles<\/h4>\n
When searching for a graphic design job, make sure that you check these job titles as well:<\/p>\n
- \n
- Graphics Design Assistant<\/li>\n
- Entry-Level Graphic & Web Designer<\/li>\n
- Entry Level Graphic Designer<\/li>\n
- Entry-Level Visual Designer<\/li>\n
- Design Intern<\/li>\n
- Associate Graphic Designer<\/li>\n<\/ul>\n
Average Salary<\/h4>\n
The average annual salary for an entry-level graphic designer is $38K.<\/p>\n
![\"Graphics](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/graphics-designer-salary-1024x500.png\")
Graphics Designer Salary<\/figcaption><\/figure>\n - \n
- Designers with 1 to 4 years of experience get $43K per year.<\/li>\n
- Designers with 5 to 9 years of experience get $49K per year.<\/li>\n<\/ul>\n
Skills Needed<\/h4>\n
The most common requested skills are:<\/p>\n
- \n
- Bachelor\u2019s degree in fine arts, graphic design, marketing or related field<\/li>\n
- Ability to work independently or as part of a team<\/li>\n
- Good writing skills<\/li>\n
- Knowledge of popular design tools like Adobe Photoshop and Illustrator<\/li>\n
- Ability to work with popular CMS\u00a0 like WordPress<\/li>\n
- Good knowledge of CSS and HTML5<\/li>\n<\/ul>\n
Job Description<\/h4>\n
Graphic designers are expected to create visual designs for the needs of various digital marketing campaigns.<\/p>\n
Unlike other digital marketing jobs, to work as a web designer you need talent. Anyone can learn how to use Photoshop but to create outstanding designs to fulfill the purpose of an ad or a presentation, you need to have talent.<\/p>\n
So, before considering making a career as a visual designer, ask yourself if you can compete with the hundreds of talented designers and if you have something different to offer as an online artist.<\/p>\n
When you\u2019re ready for the challenge, here is a typical job posting that summarizes what employers are looking for when hiring entry-level graphic designers.<\/p>\n
![\"Entry-Level](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/graphic-designer-jobs-1024x409.png\")
Entry-Level Graphic Designers Job Requirements<\/figcaption><\/figure>\n Typical Career Path<\/h4>\n
The career path of a graphic designer is simple. You start as an associate and follow the instructions of senior graphic designers and as you gain experience, you get to handle projects on your own. Graphic designers with good HR skills can lead the graphics design team.<\/p>\n
In a company structure, the graphics team is usually directly under the supervision of the digital marketing manager.<\/p>\n
Affiliate Marketing Manager<\/h3>\n
Affiliate marketing managers are responsible for managing the online affiliate marketing program of a company. Not all companies have an affiliate program so the demand is not so big compared to other digital marketing jobs but the salary is good especially for growing affiliate programs.<\/p>\n
Related Job Titles<\/h4>\n
If you\u2019re interested in pursuing a career as an affiliate marketing manager, look for job postings that have these titles:<\/p>\n
- \n
- Affiliate Marketing Strategist<\/li>\n
- Associate Affiliate Manager<\/li>\n
- Affiliate Manager (Entry-Level)<\/li>\n<\/ul>\n
Average Salary<\/h4>\n
![\"Affiliate](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/affiliate-marketing-manager-salary-1024x510.png\")
Affiliate Marketing Manager Salary<\/figcaption><\/figure>\n - \n
- An affiliate marketing associate can expect to make $46K per year.<\/li>\n
- An early career affiliate marketing professional makes around $54K per year.<\/li>\n
- Experienced affiliate marketing managers make $62K per year (5 to 9 years of experience) and $71K per year (more than 10 years of experience).<\/li>\n<\/ul>\n
Have in mind that in some cases affiliate marketers<\/strong><\/a> work with a basic salary + commission. So, the better results you can deliver for the company, the higher will be your salary.<\/p>\n
Skills Needed<\/h4>\n
- \n
- Bachelor\u2019s degree in marketing, communications, sales, or related fields<\/li>\n
- Good knowledge of digital marketing<\/li>\n
- Good knowledge of eCommerce marketing<\/li>\n
- Good writing skills<\/li>\n
- Excellent communication skills<\/li>\n<\/ul>\n
Job Description<\/h4>\n
The responsibilities of an affiliate marketer are to promote the affiliate program of the company. By promoting we mean to find new affiliate partners and work with them to increase their sales.<\/p>\n
Big affiliate programs offer personal support to their affiliate partners and this is part of the job responsibilities of affiliate managers.<\/p>\n
Here is a typical job application looking for an affiliate marketing manager.<\/p>\n
![\"Affiliate](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/affiliate-marketing-manager-job-1024x668.png\")
Affiliate Marketing Manager Job Requirements<\/figcaption><\/figure>\n Typical Career Path<\/h4>\n
As an associate, you will be trained to find new business partners and as you become more experienced you can be in charge of a team of associates or eventually become the affiliate marketing manager of the company.<\/p>\n
How Do I Get a Job in Digital Marketing with No Experience?<\/h2>\n
To secure your first digital marketing job, follow these four steps:<\/p>\n
- \n
- Build your digital marketing skills<\/a><\/li>\n
- Choose your career path<\/a><\/li>\n
- Do some freelancing work (even for free)<\/a><\/li>\n
- Prepare for the interview<\/a><\/li>\n<\/ol>\n
Getting your first entry-level online marketing job can seem like a big challenge, especially when you don\u2019t have any working experience.<\/p>\n
But that\u2019s ok, none of the digital marketing professionals had prior experience when they first started.<\/p>\n
The good news is that there are a number of things you can do, to equip yourself with the necessary skills and qualifications so that when you apply for a job, to have more chances of getting hired.<\/p>\n
Once you are in the field, with hard work and additional training, you can go from junior to expert or even manager, earn more money and deal with the more interesting aspects of digital marketing.<\/p>\n
1. Build your digital marketing skills<\/h3>\n
The first step is to build your digital marketing skills. Even if you have a degree in marketing or other related fields, this is not enough to land your first job.<\/p>\n
We’ve been hiring entry-level digital marketers for years now and I can tell you that the last thing we look at, is the University degree. The reason is simple. University degrees are good in teaching the theory of digital marketing but when it comes to real-life scenarios, you need more than that.<\/p>\n
We don\u2019t expect associates to have the same knowledge and skills as experts, that\u2019s ok since they have no working experience, but we do expect candidates to prove that they are passionate about digital marketing.<\/p>\n
To be more precise, you cannot apply for a digital marketing job and have no website of your own. There is no excuse.<\/p>\n
You shouldn\u2019t\u2019 expect to get a job and then learn how to create a website<\/strong><\/a>, write content, work on SEO, etc. These are skills that you can easily build while at the university or even high school using the hundreds of learning resources and online courses<\/strong><\/a> you can find on the Internet.<\/p>\n
So, if you want to differentiate yourself from other entry-level candidates, show your future employer that you have what it takes to work as an online marketing professional.<\/p>\n
2. Choose your career path<\/h3>\n
Digital marketing is not a single discipline but it consists of a number of online marketing channels. Each channel has its own career path and job roles.<\/p>\n
![\"Digital](\"https:\/\/www.reliablesoft.net\/wp-content\/uploads\/2020\/05\/digital-marketing-components-1024x768.png\")
Digital Marketing Channels<\/figcaption><\/figure>\n - Choose your career path<\/a><\/li>\n
- Build your digital marketing skills<\/a><\/li>\n
- Content Marketer<\/strong> – creating content and running content marketing campaigns. Experienced content marketers make around $50K per year.<\/li>\n
- Content Specialist (entry-level)<\/strong>– responsible for creating content. Makes around $35K per year.<\/li>\n
- Mid-Level SEO Specialist <\/strong>– 1 to 5 years of experience with a good understanding of SEO and experience with various SEO projects.<\/li>\n
- Chief Marketing Officer – The average salary goes to $170K per year.<\/li>\n<\/ul>\n
- Knowledge of what is Digital marketing<\/strong><\/a> and how it works<\/li>\n
- With some experience –<\/strong> professionals with 1-4 years of experience and the necessary qualifications.<\/li>\n<\/ul>\n
- SEO Specialist<\/a><\/li>\n
- Entry-Level Digital Marketing Specialist<\/a><\/li>\n