{"id":34620,"date":"2022-01-12T11:22:13","date_gmt":"2022-01-12T09:22:13","guid":{"rendered":"https:\/\/www.reliablesoft.net\/?p=34620"},"modified":"2022-01-12T11:22:13","modified_gmt":"2022-01-12T09:22:13","slug":"best-instagram-courses","status":"publish","type":"post","link":"https:\/\/www.reliablesoft.net\/best-instagram-courses\/","title":{"rendered":"10 Best Instagram Courses (Free & Paid)"},"content":{"rendered":"
When was the last time you updated your Instagram marketing knowledge?<\/p>\n
Instagram is currently one of the most popular social media platforms on the market. The app generates some of the highest levels of audience engagement, as well as great returns on investment.<\/p>\n
However, getting the best results from your Instagram campaigns means knowing how to leverage all of its unique features correctly.<\/p>\n
Instagram training courses are a valuable tool for social media experts<\/strong><\/a> looking to stay ahead of the curve with conversion-boosting techniques.<\/p>\n The right courses will teach you how to make the most of new Instagram trends, respond to follower preferences, and optimize your campaigns.<\/p>\n The question is, which are the best Instagram online training courses available today for people who want to learn about marketing on Instagram?<\/p>\n Let’s find out.<\/p>\n Offered by digital marketing experts, Hubspot, the \u201cInstagram Training Course\u201d is a cost-free way to upgrade your Instagram expertise.<\/p>\n Hosted by Crystal King, the course consists of 6 separate sections, each dedicated to addressing a specific aspect of Instagram marketing.<\/p>\n You\u2019ll begin by exploring the key elements to a successful Instagram marketing strategy and follow Crystal as she guides you through the process of building engaging content.<\/p>\n The course also covers essential tips and tricks on how to not only attract but retain Instagram followers.<\/p>\n Why enroll in this course?<\/strong><\/p>\n The HubSpot Instagram training course is an excellent entryway to a basic understanding of Instagram marketing. Crystal conveniently breaks the content down into easy-to-consume video segments, each with its own key takeaways you can use in your Instagram campaigns.<\/p>\n You\u2019ll learn how to set up Instagram ads, as well as how you can analyze and improve those ads in the future, using built-in Instagram reporting features.<\/p>\n Some of the biggest benefits of this course include:<\/p>\n I particularly enjoyed how friendly and approachable this course was. You don\u2019t need any prior knowledge to get started.<\/p>\n Explore this Course<\/strong><\/a><\/p>\n<\/div>\n Udemy is one of my favorite resources for digital marketing courses<\/strong><\/a>. The \u201cInstagram Marketing 2022\u201d course by Benjamin Wilson and the Entrepreneur Academy is a bestseller on Udemy, and it\u2019s easy to see why.<\/p>\n Rather than just getting a basic insight into Instagram marketing essentials, you get an up-to-date view of how to take advantage of the latest features Instagram has to offer.<\/p>\n Benjamin uses a knowledgeable but approachable voice to guide students through the essentials of setting up a successful Instagram account in 2022.<\/p>\n You\u2019ll learn how to use proven strategies to attract followers, and how to convert those followers into long-term fans.<\/p>\n Why enroll in this course?<\/strong><\/p>\n The Udemy Instagram Marketing 2022 isn\u2019t just a social media marketing course<\/strong><\/a>. In these lessons, you learn how to create an online community, starting with an attractive, professional business profile.<\/p>\n Over a total of 7 hours and 65 lectures, Benjamin covers everything from the Instagram algorithm, to how to build Instagram ads.<\/p>\n Benjamin uses his experience as a successful entrepreneur to share tried-and-tested methods for success.<\/p>\n Benefits of the course include:<\/p>\n Instagram Marketing 2022 is a comprehensive overview of everything you need to know about Instagram advertising this year, compiled into a compact course.<\/p>\n Explore this Course<\/strong><\/a><\/p>\n<\/div>\n As the parent brand behind Instagram, it only makes sense Facebook would have a trick or two to share with today\u2019s Instagram marketers. The \u201cGet Started with Instagram shopping\u201d course is a focused set of four simple lessons, covering Instagram\u2019s shopping features.<\/p>\n Currently, about 130 million<\/strong><\/a> people tap Instagram shopping posts each month. If you\u2019re advertising your products on Instagram and you\u2019re not taking advantage of the shopping feature, you could be missing out.<\/p>\n Facebook Blueprint guides you through all the basics of setting up your business for shopping on Instagram, in only 20 minutes.<\/p>\n Why enroll in this course?<\/strong><\/p>\n \u201cGet Started with Instagram Shopping\u201d is a great course for business leaders looking to increase their investment in Instagram for business growth.<\/p>\n If you already have a basic knowledge of Instagram marketing, and now you want to leverage the platform for eCommerce, this is the course for you.<\/p>\n You know you\u2019re getting trustworthy advice from Facebook, and you don\u2019t have to spend too much of your day on your education since the lessons are only 5 minutes long. Benefits of this course include:<\/p>\n This isn\u2019t the most comprehensive Instagram training course out there, but for Instagram shopping, it\u2019s a great introduction.<\/p>\n Explore this Course<\/strong><\/a><\/p>\n<\/div>\n Another bite-sized course from Facebook, \u201cBuild an Online Presence with Instagram\u201d is as beginner-friendly as they come. Created specifically for people without any prior knowledge of Instagram, this course will give you an easy-to-follow introduction for building your business profile.<\/p>\n Because this course comes directly from Facebook, it contains only official, reliable advice, so you know you\u2019re not going to be led astray. However, you may find the lessons a little lacking if you\u2019re hoping to become an Instagram expert.<\/p>\n Why enroll in this course?<\/strong><\/p>\n Facebook organizes its Instagram marketing course into a selection of three five-minute lessons. No matter how packed your schedule might be, you should be able to find time to go through these tips.<\/p>\n Each lesson provides actionable advice on things like how to create your business account, how to use the Instagram dashboard correctly, and even how to set up ads.<\/p>\n If you\u2019re in the initial stages of converting your personal Instagram account into a business profile, perhaps to explore your options as an influencer, Facebook makes the process simple.<\/p>\n The benefits of this course include:<\/p>\n Facebook\u2019s course acts as a good launching pad for additional education on the Instagram ecosystem. It\u2019s a great way to get started if you\u2019re an absolute beginner.<\/p>\n Explore this Course<\/strong><\/a><\/p>\n<\/div>\n The Instagram Ads course by Reliablesoft Academy will teach you step-by-step how to run profitable campaigns on both Facebook and Instagram.<\/p>\n As a digital marketing agency, Reliablesoft manages the Instagram campaigns of various clients with a total ad spending of more than 1 million USD per year. In the course you’ll learn the same techniques we are using to generate sales on Instagram without wasting your budget.<\/p>\n Why enroll in this course?<\/strong><\/p>\n Unlike other courses, this course is 100% practical. You’ll be given a step-by-step blueprint on how to set up your campaigns to maximize the return on investment from every dollar spent on Instagram advertising.<\/p>\n In particular, you’ll learn:<\/p>\n This course is offered as part of the Digital Marketing Course Bundle and comes with two digital marketing certifications<\/strong><\/a> (an SEO certification and a digital marketing certification).<\/p>\n The course includes 12 lessons with video tutorials, checklists, and everything else you need to start making money from your Instagram campaigns.<\/p>\n Explore this Course<\/strong><\/a><\/p>\n<\/div>\n Later is one of the biggest names in social media scheduling technology. The company\u2019s training center is quickly becoming a powerful resource for a lot of social media marketers in search of extra advice.<\/p>\n This \u201cInstagram Stories for Business\u201d course, takes a deep dive into one of the most popular features on Instagram.<\/p>\n Lexie Carbone and Taylor Loren, two of the top marketing professionals at Later, walk students through the basics of connecting with the millions of daily active users on Stories.<\/p>\n Over the course of an hour, split into 12 videos, you\u2019ll discover endless tips and tricks about designing, planning, and scheduling your Instagram stories.<\/p>\n Why enroll in this course?<\/strong><\/p>\n As a tool dedicated to helping you schedule your Instagram Stories more effectively, Later knows a thing or two about the Stories feature. As you progress through the series of free videos in this course, you\u2019ll learn Instagram marketing advice you can instantly put into practice.<\/p>\n Later will even give you access to Instagram Stories templates to get you started.<\/p>\n Benefits include:<\/p>\n If you were planning on using Later for scheduling your Instagram stories, this course will be particularly useful because it shows you how to schedule within the app too.<\/p>\n Explore this Course<\/strong><\/a><\/p>\n<\/div>\n Offered by the LinkedIn Learning Team, and Anson Alexander, the Marketing on Instagram course is a beginner\u2019s guide to all-things Instagram advertising. Anson uses his skills as an expert in social media marketing to guide you through the methods you can use to boost your presence online.<\/p>\n You\u2019ll learn how to leverage the latest Instagram tools like Stories, Reels, and IGTV, as well as get a behind-the-scenes look at essentials like hashtags for increasing visibility.<\/p>\n One of the best things about this course is its focus on Instagram analytics, so you can learn from each campaign.<\/p>\n Why enroll in this course?<\/strong><\/p>\n The Marketing on Instagram course from Anson Alexander is extremely comprehensive, despite only being around an hour and forty minutes long. Anson manages to cover a host of important topics, like how to create Instagram shopping posts, and how to make the most of your paid ads.<\/p>\n I was also particularly impressed by Alexander\u2019s insights into how to use the Instagram community to your advantage, to help compound your long-term growth. Benefits of this course include:<\/p>\n If you have trouble watching videos, you can also access the \u201ctranscript\u201d version of the LinkedIn learning course and make your own notes to come back to later.<\/p>\n Explore this Course<\/strong><\/a><\/p>\n<\/div>\n Skillshare is a great resource for online learning<\/strong><\/a>, and an environment I\u2019ve seen a lot of business leaders and marketers leveraging over the years.<\/p>\n The Instagram Engagement Secrets course from Skillshare is one of my favorites for social media training because it focuses on teaching you how to create emotional connections with your audience.<\/p>\n Hosted by Social media expert and entrepreneur, Benji Wilson, this class provides step-by-step guidance on how to become an Instagram expert and increase your total followers.<\/p>\n You\u2019ll learn how to upgrade your content, impress your fans, and expand your reach in a little less than an hour and a half.<\/p>\n Why enroll in this course?<\/strong><\/p>\n Benji is a great teacher, with a naturally approachable educational style that\u2019s sure to appeal to a lot of beginners. Throughout a series of twelve lessons, he\u2019ll teach you everything you need to know about things like the Instagram algorithm, how to write Instagram captions, and even how to use your hashtags more effectively.<\/p>\n Though simple enough for beginners to follow, this course offers the kind of meaningful, actionable insights most social media marketers could benefit from, complete with real examples. Benefits of the course include:<\/p>\n If you\u2019ve been struggling with engagement, I\u2019d definitely recommend checking out Benji\u2019s tips for increasing likes, comments, and hype.<\/p>\n Explore this Course<\/strong><\/a><\/p>\n<\/div>\n If you\u2019d like to upgrade your Instagram certifications as a social media marketing professional, the \u201cInstagram Strategy for Business Growth\u201d course could be a great pick.<\/p>\n With thousands of positive reviews, this course by Dot Lung guides you through the step-by-step templates you can use to create Instagram strategies for yourself, or for your agency clients.<\/p>\n The course is split into a series of 21 lessons, all in easily-digestible chunks, so you can learn at your own pace. It\u2019s also available in a variety of languages, which is something you don\u2019t get from most Instagram training options.<\/p>\n Why enroll in this course?<\/strong><\/p>\n Dot Lung takes a complex topic like Instagram\u2019s social media strategies and breaks it down into a step-by-step process anyone can understand. The course comes with a number of bonus resources, like files and templates you can use on a formulaic basis to create all your future campaigns.<\/p>\n You\u2019ll learn about the compelling \u201cDragon\u201d framework to earn audience engagement, which involves building your authenticity on social media, and strengthening bonds with relatability. Some of the benefits of this course include:<\/p>\n This course is a great pick if you\u2019re looking for something a little different from most of the Instagram training courses out there. Dot approaches common concepts from a completely new and engaging perspective.<\/p>\n Explore this Course<\/strong><\/a><\/p>\n<\/div>\n Delivered by one of the biggest names in the marketing world, the \u201cInstagram Unlocked\u201d course is a must-see for any digital marketer. Neil Patel, a leading figure in digital promotion, shows you exactly how his team generates massive amounts of traffic for his social media campaigns.<\/p>\n The course covers everything you need to know about setting up your Instagram account for success and collecting as many followers as possible. You\u2019ll get behind-the-scenes insights into Neil\u2019s own marketing content, and top hacks from his social media team.<\/p>\n Why enroll in this course?<\/strong><\/p>\n What better way to learn about Instagram marketing than to follow in the footsteps of a proven digital marketing expert<\/strong><\/a>? Neil takes you behind the curtain of his own social media campaigns, so you can learn more about what a truly successful Instagram account should look like.<\/p>\n The course, while easy-to-follow, is fantastic for giving a significant boost to any social media marketing effort. Any marketer, at any level, can benefit from these lessons. Benefits include:<\/p>\n Neil\u2019s easy-to-follow content style really helps to bring this course to life. This is a class you\u2019ll genuinely enjoy.<\/p>\n10 Top Instagram Courses<\/h2>\n
\n
1. Instagram Training Course (Hubspot)<\/h3>\n
\n
\n
2. Instagram Marketing 2022 (Udemy)<\/h3>\n
\n
\n
3. Get Started With Instagram Shopping (Facebook)<\/h3>\n
\n
\n
4. Build an Online Business Presence with Instagram (Facebook)<\/h3>\n
\n
\n
5. Instagram Ads Course (Reliablesoft)<\/h3>\n
\n
\n
6. Instagram Stories for Business (Later)<\/h3>\n
\n
\n
7. Marketing on Instagram (LinkedIn Learning)<\/h3>\n
\n
\n
8. Instagram Engagement Secrets (Skillshare)<\/h3>\n
\n
\n
9. Instagram Strategy for Business Growth (Domestika)<\/h3>\n
\n
\n
10. Instagram Unlocked (Neil Patel)<\/h3>\n
\n
\n