{"id":12716,"date":"2019-05-07T18:34:21","date_gmt":"2019-05-07T15:34:21","guid":{"rendered":"https:\/\/www.reliablesoft.net\/?p=12716"},"modified":"2021-06-28T14:32:28","modified_gmt":"2021-06-28T11:32:28","slug":"google-featured-snippet","status":"publish","type":"post","link":"https:\/\/www.reliablesoft.net\/google-featured-snippet\/","title":{"rendered":"How to Get a Google Featured Snippet"},"content":{"rendered":"

Wouldn\u2019t be nice if you could rank at position zero in Google? Is this even possible? The answer is yes and that\u2019s through \u2018Google Featured Snippets\u2019.<\/p>\n

In this post, you will learn what is a featured snippet, how to optimize your content so that it\u2019s eligible to show in Google\u2019s featured snippet box and how to check if your website already has a featured snippet entry.<\/p>\n

What is a Google featured snippet?<\/h2>\n

A \u2018featured snippet box\u2019 is a relatively new feature introduced by Google to help the searcher find answers faster without having to visit any website. Or at least to get an idea of a possible answer and then visit the website for more information.<\/p>\n

Featured Snippets are used in many cases, especially when there is one direct answer for a question or a set of steps to follow.<\/p>\n

For example, open Google and search for \u201cHow to become an SEO Expert<\/a><\/strong>\u201d and you will see a set of instructions and an image.<\/p>\n

\"Example
Example of a Google Featured Snippet<\/figcaption><\/figure>\n

Featured snippets are also available on mobile and they come in different formats and styles.<\/p>\n

It is obvious from the above screenshot that websites appearing in the featured snippet box have a big advantage over the other websites present on the first page of the SERPS, in terms of CTR (Click Through Rate).<\/p>\n

A large percentage of users will click the featured snippet and not scroll down to the rest of the results.<\/p>\n

What is more interesting though is that Google may show a website in a featured snippet box, even if it is less \u2018powerful\u2019 than other websites.<\/p>\n

To understand what I mean, search Google for \u201coff page SEO<\/a><\/strong>\u201d.<\/p>\n

You will see that the featured snippet is occupied by reliablesoft.net although it is not as strong and big as moz.com or neilpatel.com<\/p>\n

How to find out if your website ranks for featured snippets?<\/strong><\/h2>\n

The first thing to do before start thinking about how you can take advantage of featured snippets is to check if your website has any rankings at position 0.<\/p>\n

There are 2 ways to do this, the first is the \u2018manual way\u2019, by checking your Google Search Console reports and the second way is through a tool (SEM Rush).<\/p>\n

Google Search Console (Search Results Report)<\/h3>\n

Although this method is manual and a bit time consuming since it requires digging into your search results report, it can still help you discover any featured snippet rankings.<\/p>\n